Sloche is a frozen beverage sold by the convenience store chain Couche-Tard, mostly in the province of Quebec, Canada. While it is similar in concept to the traditional Slush Puppie, Sloche has gathered much publicity through an aggressive (and sometimes controversial) marketing campaign. The oversized Sloche plastic cups are covered with humorous slogans such as: “No animal has tasted this product before you”, “A good source of crushed ice”. It is also Quebec’s equivalent to Icee, which is only sold in the United States, English Canada and Mexico.

All Sloche flavor names are humorous and often gross, a marketing decision aimed at pleasing a mostly teenager crowd. The brand mission was described as: “To satisfy their need for sensory gratification and protest against authority, parents and society.”

As for the product itself; Couche Tard invested over 1 millions dollars to came up with the perfect Slush, with colors that are vivid and a taste much sweeter and intense that of Slush Puppy. But the biggest improvement they made, was the overall quality, Slush have an intense taste at first and quickly you end up with simply melting crushed ice. Well Sloche is a perfect product, it taste the same up to the last drop and ice take more time to melt. It cost more but is by far a better product.

I’m talking about Sloche because their latest ad campaign featuring clowns, is their most controversial to date. You to judge.

Sloche 10th Anniversary – It taste funny (Butcher)

Sloche 10th Anniversary – It taste funny (Shredder)

Cheddar Tropical (Tropical Cheddar) Net

Cheddar Tropical (Tropical Cheddar) Darts

Cheddar Tropical (Tropical Cheddar) Hole

Gadoue (Dirty melted snow) Tasting

Gadoue (Dirty melted snow) Filling

Goudron Sauvage (Wild Tar)

Liposuccion (Liposuction)

Swompe (Swamp) Frog

Swompe (Swamp) Firefly

It’s a nice day for a green wedding – as two frogs got married in front of over 2,000 wedding guests in India.

The frogs were joined in matrimony in a traditional ceremony in Hengrabari, in the northwestern Indian state of Assam. It wasn’t the result of an amphibian romance, however, and neither of the frogs turned into a prince after being kissed.

Instead, it was an attempt to end the dry spell that has hit most parts of Assam over the past months, which has led to severe water shortages.

” It’s a traditional belief that when a frog marriage is performed, the Barun Devata [the rain-god] is pleased and the rain comes,” former councillor Bijoy Das told The Hindu newspaper.

The wedding of the frogs – male Barun (meaning wind) and female Bijuli (meaning thunder) – was accompanied by all the traditions of Assamese weddings, including songs and gifts presented to the bride.

The amphibians were then fed a special celebratory lunch of flies and mosquitoes. After the ceremony, the happy couple were sent on their honeymoon – by being released into a local stream.

A spokesman for the local authorities said: “The marriage went off very well. We hope that now the rains will finally come. The region is absolutely parched and we need rain. We didn’t know what else to do.”

The news was not so good, however, for a male toad who attended the ceremony, who died during the proceedings. We think “Kermit” suicide.